business
Olvera Street shopkeepers thought LA’s World Cup would revive business – it hasn’t
By Destiny Torres at LAist (KPCC / Southern California Public Radio)
· July 3, 2026
· 7 min read
Vendors at Olvera Street hoped the World Cup would be a lifeline for businesses, but say that has yet to happen. Some shopkeepers don't open every single day because of the lack of foot traffic.(Destiny Torres / LAist)Olvera Street sits in the oldest plaza in California –the heart of El Pueblo d...
Key takeaway Some shopkeepers don't open every single day because of the lack of foot traffic.
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Category: business ·
Published: July 3, 2026 ·
Source: LAist (KPCC / Southern California Public Radio) ·
Reading time: 7 min
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Frequently asked about this story
What is this story about? Vendors at Olvera Street hoped the World Cup would be a lifeline for businesses, but say that has yet to happen. Some shopkeepers don't open every single day because of the lack of foot traffic.(Destiny Torres / LAist)Olvera Street sits in the oldest plaza in California –the heart of El Pueblo d...
When was this published? This article was first published on July 3, 2026 by LAist (KPCC / Southern California Public Radio) and curated for The Los Angeles readers.
Who reported this story? This story was reported by Destiny Torres at LAist (KPCC / Southern California Public Radio). To learn more about how The Los Angeles selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more business coverage from The Los Angeles, or browse our daily briefing and topic hubs .
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